For the first time ever, you can just automate your business admin as a small business. Here's why that's massive.

Off-the-shelf software solves about 70% of your problem. But every business owner dreams of automating their business admin tasks without realising they can just start.

How many of you copy stuff manually between a SharePoint every week? Or add invoices manually to a system? I'm here to tell you that when AI automations are this good, you should build your own tech stack. And this isn't reserved for little tech gremlins like myself, who love diving into this sort of thing. This is your average business owner with a bit of ambition.

Who needs the gatekeepers?

Every digital product is built for the median user. The median plumber, the median coach, the median e-commerce brand. It has to be, because that's how you sell to thousands of customers.

The problem is your business isn't median. You've got a specific rhythm to how jobs come in and how you process them. But then the software forces you to bend to how it does things.

Every client I've had (and I mean every) loses at least 2 to 5 hours a week to software friction. But the thing is, none of them have cottoned onto the fact they can fix this. They don't even believe me until I do it for them!

Your problem probably isn't unsolvable

You don't need to 'make something work' anymore. Either build it yourself, or hire someone (ahem) to do it for you.

The easiest business admin automations that I wish all my clients did:

• Custom automations that sync up different parts of your business. If you want to email an invoice to a customer, why doesn't your system send you a custom invoice to review, after the job was booked in your calendar?
• Client paperwork that lives via email, instead of automatically getting updated in your CRM
• Invoice workflows that match how you actually get paid and do it automatically
• A single dashboard that shows you what you actually need to know, from website visitors to operational stats

And honestly, so so many more. I can help you supercharge your operation, or you can learn how to do it yourself.

No-code and AI changed the maths

Five years ago, building a custom tool meant hiring someone. That meant cost, time, and explaining your own business to a stranger who'd never run one.

Now the barrier is much lower. Tools like Claude, n8n and Make can handle a surprising amount. Add a bit of AI for the repetitive decisions and you can build something genuinely useful without writing a line of code.

I'm not going to pretend every owner-operator should be doing this themselves. Some of it still takes time to learn, and your time has a cost. But the point is: the option exists, and the economics have shifted enough that custom is now in reach for a business doing £150k a year, not just one doing £15m.

What I built for myself

I got frustrated with my own setup. I was running Google Analytics for traffic, a separate tool for outreach, and a CRM and researching blogs manually. Every morning I was opening multiple tabs and assembling a picture in my head that should have just been a dashboard.

So I replaced all of it with one custom-built dashboard that pulls in the numbers I care about. It tracks where leads are coming from, and shows me outreach activity and way more in one place. I built it in a couple of days. Boom!

When I've built similar things for clients, the reaction is usually some version of: "You could sell this." And they're right that the idea is good. But the reason I don't sell it en masse is the reason it works for them specifically - it's built around their operation perfectly.

How to know what to improve?

If you've been doing the same manual step for more than six months and it takes longer than ten minutes a week, it's probably worth automating. Most people just haven't had anyone sit down and tell them what's possible.

I do 30-minute free calls for exactly this. Not a sales call but an exploration. Just tell me your dream and I'll see if I can build it for you. After all, that's why I built Sundrop Marketing!